Thursday, April 29, 2010

BlackBerry Bashing - the phone i hate so much that i would give it away for free


With such a depressing state of affairs as the Government of Jamaica continues to stall in the extradition of the wanted Tivoli strongman Christopher “Dudus” Coke, now resolved, with Christopher “Dudus” Coke in the Custody of the people in the United States of America as stated in the article “Dudus vs USA”, published Friday June 25 by Gary Spaulding, Senior Gleaner Writer, The Jamaica Gleaner and corroborated in the article “'Dudus' in NY court today”, published Friday, June 25, 2010 by PAUL HENRY Observer staff reporter, The Jamaica Observer.

There is evidence now emerging that indicates that he indeed had links to other organized crime criminals in the United States of America as stated in the article “'Dudus' had American admirers”,  published Friday June 25 2010 12:15:23, The Jamaica Gleaner, I again am attracted by the flashing lights of the Telecoms Providers towers, a distraction from what seems to me a simple matter that apparently is somehow complicated.

Thus I am again bashing my favorite phone to hate, the RIM Blackberry, which finally has gotten some more slightly improved recruits in the form of the Blackberry Pearl with its tiny annoying condensed QWERTY keyboard on the AT&T and T-Mobile’s Telecom Network and the Blackberry Bold 9650 which has an improved optical track pad and is on Sprint and Verizon’s Telecom Network as stated in the video CNET Loaded aired April 27th 2010 by Natalie Del Conte.

Yet again, I am disappointed, as it has not improved its lackluster browser, still has not improved its Messenger service to include some aspect of Social Networking, such as the experimental Microsoft Kin (Microsoft in bed with makers of Sidekick and OS and hardware built by Sharp? Experiment!!) as elucidate in the news report from CNET News, played April 24th 2010, CNET News.

This is going to be big hit this summer with its two (2) adorable sidekick-esque phones, the aptly named Kin 1 and Kin 2, the names alone guaranteeing success, as there are related devices and foster related hence the name.

Blackberry seems to be strategically making gradual updates in the aesthetics of the phone as opposed to its functionality, a department in which the Apple iPhone and mobile smart phones running Google Android OS wins with little effort in the eyes of John Public.

Already, Blackberry is showing very disappointing numbers in the 4Q quarter of 2009 as stated in the article published “Is competition finally getting to RIM?”, published April 1, 2010 8:49 AM PDT by Marguerite Reardon, CNET News - Signal Strength.

Scientific Studies done by Crowd Science pointing to a possible high rate of defections from the Blackberry camp are definitely not helping, as stated in the article “iPhone will continue to beckon Blackberry owners”, published March 18, 2010 11:40 PM PDT by Brooke Crothers, CNET News Nanotech - The Circuits Blog

Worldwide Blackberry is still going strong, which is natural, as the Apple iPhone, despite its popularity in the gadget crazy United States of America.

It is a rather expensive device, easily setting you back US$599.99 unlocked and can only be fixed by qualified Apple Technicians (read “expensive”) and the mobile smart phones running Google Android despite predictions of being hugely popular as stated in the article “Analysts predict bold growth for Google Android”, published January 25, 2010 2:18 PM PST by Marguerite Reardon, CNET News - Signal Strength,

This is confirmed by a scientifically conducted statistical review by ComScore that upheld the truthfulness of this statement as proclaimed in the article “Google Android growth outpacing the industry”, published April 5, 2010 2:36 PM PDT by Tom Krazit, CNET News - Relevant Results have a problem - fragmentation.

Reports of fragmentation or splintering of the source code of the Android OS, resulting from too many frequent updates by Google of its Android SDK (Software Developer Kit) thus making it difficult to build apps for Android when each slightly different fragment or splinter does not work the exact same way.

An old problem of Open Source as state in the article “Report: Android fragmentation could harm growth”, published April 8, 2010 8:50 AM PDT by Marguerite Reardon, CNET News - Signal Strength are not a help to Google Android cause, resulting in glitches phones that appear to the user to be refurbished phones.

These factors, which make these excellent yet pricey alternatives to the Blackberry appear to be a bargain, are currently the Blackberry’s competitors Achilles Heel, which would explain in part the slow adoption of the Apple iPhone being sold exclusively by CLARO and the lackluster interest in acquiring Google Android phones by local Telecoms Providers, especially as they are associated with low cost smart Taiwanese Mobile Equipment Handset Vendor HTC.

This despite high profile EU (European Union) companies such as Nokia who recently sent Symbian into Open Source heaven as stated in the article Symbian now fully open-sourced”, published shed February 4, 2010 6:25 AM PST by David Meyer, CNET News - Wireless and now confirmed with the launch of their first Open-sourced phone as stated in the article “Nokia launched Open Source phone” published Wednesday April 28 2010, BBC News.

So the Blackberry, by sticking to its proprietary roots, even after it has given away it RIM Blackberry Enterprise Server to Telecoms Providers for free as stated in the article “RIM to give away server software”, published February 16, 2010 4:32 AM PST by Marguerite Reardon, CNET News - 3GSM blog is actually doing the right thing.

Thus allowing its competitors to experiment with technology while they just watch the trends and copy what seems popular and stable in the short term into its new line of mobile devices. As obvious from the update of the trackball to an optical track pad yet no browser update, as their messenger is just fine.

Then it happened, a lightning bolt of insight that hit me when I read that last referenced article: RIM, despite the popularity of its competitors, is still king because like FaceBook, it makes changes to its smart phone line, as suggested above that people accept, and keeps its products simple and focused on being a business phone and not a cool toy. Their device is a smart phone, not a mobile device trying to be everything to everyone.

By keeping it simple, it manages to maintain its number one spot as its competitors have to learn from their mistakes what it had long ago honed over time in its defeat of Palm back in the early 90’s: “Keep it Simple” and “everybody loves free worldwide messaging”.

This is why I believe the Telecoms Providers should give away the smart phone for free this Christmas, as that move to make their RIM Blackberry Enterprise Server free to the Telecoms Providers is pure genius, as they make money from the Data Plan service, not the software.

Thus here is my proposal. A free Blackberry Bold with every purchase of any mobile phone, be it Prepaid or Postpaid or the handing in of a mobile phone instrument for the Telecom Provider or for the Telecom Provider’s competition provided that the customer sign up to a Data Plan and register the phone in their name using Government of Jamaica approved identification i.e. Voters ID, Drivers License, Passport, TRN, Birth Certificate.

The Blackberry would have three (3) months free Data Usage with full Blackberry Messenger, Yahoo! Messenger, Facebook and other goodies on the internet just for paying for one (1) months Data Plan subscription. In effect, the customer would be getting a Prepaid Blackberry by purchasing a thirty (30) day data plan with a ninety (90) days free data.

Thus, customers would have to top up in order to make voice calls, would not have to pay for data for a free trial period of three (3) months, after having signed and paid for a Data Plan for a month, with no deposit or down payment whatsoever, effectively a free Blackberry. What would be different in this giveaway is that the SIM card IMSI and the phone instrument IMEI would be registered in the Telecoms Providers Switch to the customer.

Thus if the customer attempted to change the SIM card for another SIM card or flash and unlock the Blackberry, the mismatch created would result in the phones not working, as each Telecoms Provider would have their own registered list of paired phone numbers, SIM card IMSI and the phone instrument IMEI.

Also, any Blackberry attempting to log on to the network that is not in the list of registered Blackberry for each Telecoms Provider would not be able to work, without Telecoms Providers having to appear to be colluding to fix the market.

This is very possible, as the impending ruling from Amhad Zian Mian, Director of the OUR (Office of Utilities Regulation) on how MNP (Mobile Number Portability) is to proceed and it necessity were brought to the fore by Senator Phillip Paulwell, Opposition Spokesperson on Telecoms and ICT in his speech to Parliament recently, as stated in the article “Paulwell calls for number portability”, published Wednesday April 21, 2010 by Daraine Luton, Senior Staff Reporter, The Jamaica Gleaner.

During these MNP meetings with the Telecoms Providers and the OUR, slated to occur in June 2010, the Telecoms Providers can begin officially sharing information and as such lists of Phone Instruments (mobile, fixed line mobile, landline or wired /wireless modems) IMEI and SIM Cards (mobile, fixed line mobile, landline or wired /wireless modems) IMSI so as to facilitate this offering, which would boost Blackberry usage, especially of its Data Plans, thus stimulating the mobile internet market into steady growth by giving away three (3) months data service.

Fears of people scrapping the Blackberry phone after the free data services are unfounded, as the phone is a giveaway, and as such the customer is not obligated to use the Blackberry data service.

But as the Blackberry is so popular and the Data Plans are so affordable e.g. CLARO currently offers JA$1700 for the full Blackberry messaging plans and JA$1500 Blackberry Lite plans for thirty (30) day plans, that it would be a hit with customers, especially as they have a choice of just basic Blackberry messaging and messaging and full messaging and browsing.

A Blackberry Party would be a nice gesture, inviting the public to party with the CLARO Staff on Christmas Day, free entry of course being given with a CLARO Blackberry, as the phone would be the ticket.

But why stop here? Free Skype enabled HDTV’s with built in broadband connectivity and a wireless Data Plan in exchange for old NTSC standard TV’s to stimulate acceptance of not only video calling via a TV as stated in the article “Skype on TV: Will the videophone finally be reality?”, published March 2, 2010 4:00 AM PST by Erica Ogg, CNET News - Circuit Breaker, and 3G enabled Netbooks in exchange for a working Laptop.

If even one of the Big Three (3) Telecom Providers this Christmas, be it CLARO, LIME and Digicel shall make not only the iconic and absolutely fabulous Blackberrys free but also HDTV’s and 3G and 4G Netbooks free – once you purchase a Data Plan.

Especially when the fact that the slated launch of DigiTv is only months away as stated in the article “DigiTV launch for 2009 - Mobile Provider branches into TV, published Friday November 14th 2009 by Ross Sheil, Online Co-ordinator, The Jamaica Observer, the people would love them forever.

The Telecoms Providers need to face the fact that to drive traffic on 3G or WiMaX 4G Mobile (IEEE 802.16d) they need to effectively begin promoting the Wireless Data Network and the usage of its most visible brand.

The Blackberry, by doing what RIM has done for the Telecoms Providers, which as Jesus exhorted us, they should do unto us, John Public, their most valiant supporters thought the thirteen (13) years since the liberalization of the Telecoms Sector – giveaway the Blackberry or “CrackBerry” as it is affectionately called absolutely free.

I give you CrackBerry Christmas Crazy GiveAway Promotion…………albeit the name does need a little work.

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