Wrinkles
should merely indicate where smiles have been.
Mark
Twain, Pudd’nhead Wilson’s New Calendar
If
free-to-air Broadcasters of the ilk of Television Jamaica
and CVM TV
thought that IPTV Streaming was a joke, then they are soon to be in for a very
rude awakening. Lights please!!
Telecom
Provider LIME,
which has dipped its foot into the Broadcasting arena as a DVB-H (Digital Video
Broadcaster – Handheld) Broadcaster named LIME TV,
has decided to throw it hat into the IPTV (Internet Protocol Television)
Streaming ring as stated in the article “LIME's cable TV technology will be able
to offer up to 130 channels”, published Wednesday, October 05,
2011, The Jamaica Observer.
LIME TV was
not only already challenging Broadcasting with its “TV-Anywhere” concept
as stated in my blog
article entitled “LIME TV and Broadcasting - Hunt for Red October” and the
article “LIME TV
and Broadcasting - The Andromeda Strain and My Science Project” but
also the five (5) year debutante, Triple Play Provider FLOW.
Thus
an accelerated expansion of Telecom Provider LIME to make
this service available to areas outside of the Corporate Area and Greater
Portmore, specifically the rural areas where people are demanding Cable TV
alternatives and Internet Access in places where Triple Play Provider FLOW may have
no interest to cover as stated in my blog
article entitled“FLOW, IPTV and the coming of Net2Vu - Johnny Mnemonic”.
IPTV
Streaming Competition is coming just in time for London Olympics slated for
July 27th 2012AD!! The picture says it all, folks!
Look’s
like Telecom Provider LIME is
taking some of the advice of my blog
article entitled “LIME look to the future with new Services - Video and Audio
Friends with Benefits in the Dead Zone” and the article “Broadcasters, LIME TV and IPTV - Kill and Kill Again and the
London 2012 Olympics”.
Now
this new service is slated to come on stream by the First Quarter of 2012AD,
April 2012AD to be exact. And this time, it is not LIME Jamaica
that is pushing the service, but the Parent Company CWC (Cable and Wireless
Communications) in partnership with Cable Service Provider Avail-TVN.
CWC's
and LIME Jamaica Joint Press Release also reveals the guinea pigs as being
Jamaica and Barbados, quote: “The service will launch commercially in Jamaica
and Barbados in Q4, with expansion across the Caribbean to follow in 2012”.
Apparently
liking the success of LIME TV, the parent has decided to go
full-throttle. But to be straight honest, it looks more like a fear of the
coming challenge and dominance of Netflix in the IPTV Streaming as stated in my blog
article entitled “Netflix coming to Latin America - Fantastic Four Rise of the
Silver Surfer”.
Not
to mention Google’s strategic purchase of Motorola Mobility and their push into
the EU (European Union) as per my blog
article entitled “Google TV making push into the EU – Motorola Mobility
Purchase Die Another Day”.
In
effect, this is the promised new as yet named “Cable TV Service” mentioned at
their AGM (Annual General Meeting) held at the Wyndham
Hotel on Wednesday July 27th 2011AD in
the article “LIME Charts A Future Of New Products,
Cable TV Service”, published Friday July 29, 2011,by Steven Jackson, Business
Reporter, The
Jamaica Gleaner. The IPTV Service uses Telecom Provider
LIME 3G
Broadband Network, which thus far only has coverage in Kingston, Montego Bay (I
hope!!), Ocho Rios and Portmore.
Avail-TVN
CEO Ramu Potarazu brims with confidence as he expounds the advantage of their
Company’s IPTV Platform, quote: “Avail-TVN is very excited to be partnering
with Cable & Wireless and LIME on this groundbreaking [multi-platform]
solution that leapfrogs traditional TV delivery models. We look forward to celebrating
successful launches in the Caribbean and elsewhere over the coming months.”
VP
(Vice President) of TV and Entertainment at LIME Diane
Bissoon, (any relation to Debbie Bissoon of Television Jamaica?) is
equally upbeat about the partnership, quote: “Avail-TVN has provided the full
package...from technology to content - that allows us to quickly and
cost-effectively launch a compelling, multi-screen video offering that delivers
true value to our subscribers, with the quality and security our content
partners demand”.
Apparently
in this partnership, Avail-TVN is doing all the heavy lifting in terms of NOC
(Network Operations Center) monitoring to ensure QoS, with Telecom Provider LIME merely
providing the infrastructure over which the service is being exclusively
delivered.
True
to their word on being a full service provider, Telecom
Provider LIME is
utilizing their 3G Broadband Network to deliver IPTV Streaming service sporting
the following specs only a Telecoms Technician could appreciate:
1.
MPEG-4 Compressed Video Stream for efficient
bandwidth usage
2.
3D Capable (Triple Play Provider FLOW, take
note!!!!)
3.
Support for up to 130 channels, (albeit this is
no longer a big talking point!)
4.
Streaming to 3G Capable Cable Boxes as well as
any 3G Capable Device
5.
ABR (Adaptive Bit Rate)
6.
TV Anywhere
Point
to note: ABR is really a feature of the 3G Network switching from QPSK
(Quadrature Phased Shifted Keying) in UMTS (Universal Mobile Telecommunications
System) mode for slower 3G speeds in areas with significantly more signal
interference to QAM (Quadrature Amplitude Modulation) in HSDPA (High Speed
Downlink Packet Access) mode for higher speeds in areas with significantly less
signal interference.
Also,
“TV Anywhere”, strictly speaking, would
imply not only streaming over Telecom Provider LIME Wireless
3G Platform, but thanks to the new IPTV Streaming License from the Broadcasting Commission, over
any Wired or Wireless Broadband Internet Service to any device, be it
smartphone, Tablet or Web-enabled TV as noted in my Geezam Blog article
entitled “Web-enabled Television Sets Sales Rise – The Apple Television
cometh”.
Triple
Play Provider FLOW had better hurry up with the roll-out of their
faster Cable Broadband Speeds as well as their 3D HDTV Channel Service as
stated in my blog
article entitled “FLOW goes 3D HDTV as Netflix cometh - XFinity follow-on
indicates Streaming's Deep Impact” and the Geezam Blog article
entitled “FLOW goes 3D HDTV et al – Netflix to make FLOW Extinct”.
Ditto
too for the upgrade to DTT (Digital Terrestrial Television) as well as IPTV
Streaming and Web TV for the free-to-air Broadcasters Television Jamaica
and CVM TV
as noted in my blog
article entitled “Traditional
News Media vs Broadband Telecoms - GigaOM's Avoiding ELE After Deep Impact”.
This
as LIME TV,
powered by the soon-to-come-online HSDPA+ Release 7 (High Speed Downlink Packet Access Plus) Network
Upgrade slated to go live in December of 2012AD as stated in my blog
article entitled “LIME's
US$80 million Caribbean HSDPA+ Release 7 Upgrade - Sonic the Hedgehog”
heralds Telecom Provider LIME’s War of the Worlds
(2005)against the coming Latin American (including the
Caribbean!!) IPTV Streaming invasion led by the aliens Netflix
and Google
TV.
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