CIRP Stats indicate Apple iPhone 5 users upgrades are slowing and Gold and Yellow are NOT their favourites - Every Boy loves Mandy Lane but they're not ready to Upgrade

“iPhone 5S and 5C colors seem to confirm some traditional gender biases. Interestingly, no one, including the women in the survey, appears to want the yellow iPhone 5C very much”

Comments by CIRP partner and co-founder Mike Levin on their findings on the Apple iPhone 5S and the Apple iPhone 5C

New Stats from CIRP (Consumer Intelligence Research Partners) based on a survey of some four hundred (400) Apple iPhone purchasers suggests that Apple love a little weak among Americans.

Apparently only 6% of original Apple iPhone 5 users upgrading to the Apple iPhone 5S during the one month period of Friday September 20^th 2013 to Sunday October 20^th 2013 as stated in “iPhone 5S, 5C lure fewer upgraders, report says”, published November 8, 2013 8:27 AM PST by Lance Whitney, CNET News.  By comparison 12% of Apple iPhone 4S users had upgraded to the Apple iPhone 5 for the same period in 2012!

Even weirder: the Gold Apple iPhone 5S and the yellow Apple iPhone 5C were the least popular as explained in article “Yellow and gold iPhones the least popular among buyers”, published October 30, 2013 1:11 PM PDT by Josh Lowensohn, CNET News. To exact when ranked by consumer popularity rated in terms of purchases between Friday September 20^th 2013 and Sunday October 20^th 2013, effectively one month counting from Purchasing Date, the stats stack up as follows:

Apple iPhone 5S

1.      43% preferred Space Grey

2.      30% preferred Silver

3.      27% preferred Gold

Apple iPhone 5C

1.      27% preferred Blue

2.      25% preferred White

3.      21% preferred Green

4.      20% preferred Pink

5.      7% preferred Yellow

The Graph below illustrates these stats a little more colourfully:

Apple initial Weekend Stats – 9 Million Customer and Counting are Traditionalists

The Apple iPhone finally went on Sale on Friday September 20^th 2013 and sold 9 million in sales on the Saturday September 21^st 2013 and Sunday September 22^nd 2013 weekend as confirmed by Apple.

Apple has set a Guinness World Record for Activations for any Mobile Operating Systems: 200 million devices have upgraded to iOS 7, making it the fastest smartphone OS upgrade in History according to advertising and Web Firm analyst Chikita.

Apple also beat the Street – Wall Street that is – with raised expectations for profits for the Fourth Quarter of 2013. Straight from the Apple’s mouth, it sound much more (ahem) official, quote: “Apple expects total company revenue for the fourth fiscal quarter to be near the high end of the previously provided range of $34 billion to $37 billion, and expects gross margin to be near the high end of the previously provided range of 36 percent to 37 percent”.

The excitement of that record breaking weekend is best captured in my blog article entitled “Apple iPhone 5S and Apple iPhone 5C sold 9 million units over the Weekend - Apple beats Wall Street's Great Expectations for Christmas 2013”. As far as I’m concerned it’s Christmas already!

So why the colour Bias? As an Apple fan, I chalk it up to Apple Fanboys preferring the traditional colours for the Apple iPhone over these new attention-grabbing colours. It’s not due to uneven sales as those initial shortages of the Gold Colour may be due to distribution issues relating to plans to launch the Apple iPhone in China and elsewhere such as Jamaica as stated in my blog article entitled “Apple iPhone 4S to debut in China and Caribbean on Friday January 13 2012 - LIME gives Jamaica the Best of Both Worlds”.

Apparently the Apple iPhone 5 users felt a less urgent need to upgrade, being as their version of the Apple iPhone isn’t much of an improvement on they already have. Instead the opted to upgrade their OS, which explains the record setting 200 million devices have upgraded to  iOS 7, the fastest smartphone OS upgrade in History as reported by analyst Chikita, a advertising and Web Firm in the article “Despite hiccups, early iOS 7 adoption appears brisk”, Published September 19, 2013 9:52 AM PDT by Josh Lowensohn, CNET News.

Explains too the comments of CIRP partner and co-founder Mike Levin, quote: “Ideally, Apple attracts a significant percent of its customers from Android and other systems. At the most recent launch, though, Apple saw an increase in the share of customers that already had an iPhone. Perhaps because of the declining base of non-smartphone owners, a smaller percentage of iPhone buyers upgraded from a basic or flip phone, compared to the year-ago launch”.

Still, it’s just a month after going on sale. Eventually sales’ll level out and better number may indicate that like our Asian Cousins, Americans also love the Touch of Gold. In the meantime Jamaica is gearing up for announcements on the impending launch of the Apple iPhone 5S and 5C in late November 2013 as reiterated in my Geezam blog article entitled “Apple iPhone 5S and 5C Shortages means it’s coming to LIME Jamaica in November 2013”.

Stay tuned to this blog for more details as Jamaica prepares to take a bite of the Apple!