Samsung
may be selling more smartphones than Apple but they’re losing the smartphone
battle overall to HTC, Huawei and Lenovo!
The
Stats for the Third Quarter of 2014 aren't out as yet. But already one of the
piggies in the pen has squealed, signaling that they're having problems:
Samsung. For the first time, Samsung has experienced a decline in profits as
stated in the article “Samsung stumbles
amidst Pressure from Apple, iPhone 6”, published OCTOBER 7, 2014 10:02AM
EST by STEPHANIE MLOT, PC Magazine.
Samsung
made this announcement on Tuesday October 7th 2014, well before
their full Third Quarter 2014 Report, which ended on Tuesday September 30th
2014 as noted in the article “Samsung
expects 60 percent drop in profit for Q3 2014”, published October 6, 2014
5:05 PM PDT by Steven Musil, CNET News.
The
figures for the Third Quarter of 2014 aren't so good to behold, dear reader:
1. 59.7%
drop in profits from US$ 9.5 billion (10.2 trillion Korean won) to US$3.8
billion (4.1 trillion won)
2. 20%
drop in sales earnings from to US$$43.7 billion (47 trillion won)
These
numbers were widely expected after both Samsung and Apple took a fall in their
shipments and marketshare to the rising tide of cheaper smartphone options from
HTC, Lenovo and Huawei as concluded in my blog article entitled
“IDC
Stats for Second Quarter of 2014 points to Asian Smartphone Rise – How cheaper
smartphones are slowly killing BOTH Apple and Samsung marketshare”
Samsung’s Profit and
Sales decline - Cheaper competition needs a Tizen OS Response
The
reason for the decline runs a lot deeper than just cheaper smartphone
competition.
They
knew it was coming, especially in face of the continued success of the Apple
iPhone 5S and 5C and now the Apple iPhone 6 and Apple iPhone 6 Plus as stated
in my blog article
entitled “Apple
iPhone 6 and iPhone 6 Plus - No Sapphire Screen but 128GB Storage and
NFC-powered Apple Pay in Apple's Biggest iPhone Launch”.
Which
might explain why they'd outed the Samsung Galaxy Alpha which clearly has Apple
stylings, a sign that they'd run out of creative juice as noted in my blog article entitled
“Samsung
Galaxy Alpha with Metallic Band - Last of the 5” smartphones with decreased
Battery Life as the Luddite Camp gets Larger”.
It
also relates to Samsung's overestimating the market and a lack of full control
over the smartphone experience as Apple currently enjoys making both the iOS
Operating System and the Hardware. This as they still don't own the Operating
System that runs their smartphone, relying on Google Android, which they use
license free. Apple profits both from handset sales as well as from App
purchases from their Apple iTunes Store as well as from mobile advertising.
Interestingly,
Apple also makes more profit from mobile Advertising than Google despite
Android having a numerical advantage as noted in my blog article entitled
“Google
Android Top Dog in Mobile Ad Marketshare in First Quarter of 2014 – Apple iOS
STILL more efficient at Mobile Advertising powered by iTunes”.
However,
Google makes all the profits from the sale of Apps via their Google Play Store,
making initiatives like Tizen OS all the more important as noted in my blog article entitled
“MWC
2013 reveals Firefox OS & Tizen OS launching Second & Third Quarter
2013 respectively - Samsung's Despicable Me 2 & Mozilla practices The ABC's
of Death”.
Tizen stumbles in
Russia – India’s Diwali may Light a Path in November towards Future Prosperity
To
date Tizen OS hasn't been much of a success but it’s clearly key to their
future prosperity in the smartphone business as noted in “Ouch:
Samsung warns of 60% profit drop as sales slow”, published 7th November
2014 by Kevin C. Tofel, GigaOM.
The
Samsung Z9000 ZEQ, which has stylings borrowed from the Samsung Galaxy line of
smartphones but running Tizen OS, failed to break into the Russian market in
August 2014 as noted in my Geezam blog
article entitled “Samsung
Z running Tizen OS fails to enter Russian Market hints at Caribbean and Latin
American Launch”.
Samsung
may have better luck launching the Tizen OS based Samsung Z9000 ZEQ smartphone in
India on or around India's Diwali festivities in November 2014 as stated in the
article “Samsung
to launch Tizen smartphone in India by November”, published 19 September,
2014, GSM Arena and “Samsung
to Launch First Tizen Smartphone in India by November: Report” published
September 19, 2014 by NDTV Correspondent, NDTV
Gadgets.
This
is an excellent move, as the Indian market is growing, making even Blackberry
sellout their Blackberry Z3 smartphone as I'd reported in my blog article entitled
“Blackberry
blogs positive reviews of Passport as Z3 sells out in India - Blackberry
Passport may be their ticket on the Indian Express”.
At
least the Samsung Galaxy Gear 2 and Samsung Galaxy Gear Neo 2 smartwatch
launched since Saturday February 22nd 2014 are reppin’ for Tizen OS
as reported in my Geezam blog article
entitled “Don’t
cry over spilt Samsung Milk as Samsung Galaxy S5 and smartwatches disappoint”.
The
continued use of the Tizen OS in smartwatches suggesting that Samsung will have
still longer ways to go before Tizen becomes an OS Telecom Providers or even
Telecom equipment makers will take a chance.
This
conclusion is based on Huawei's recent snub of Tizen OS in August 2014 as
stated in the article “Huawei
gives Samsung's Tizen OS a thumbs-down”, published August 25, 2014 9:16 AM
PDT by Don Reisinger, CNET News.
Still
India will give the Samsung Z9000 ZEQ smartphone a push start towards an upturn
that may boost them to achieving the dream of having their own smartphone cake and
eating it!
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