On
this hapless Earth
There’s
small sincerity of mirth.
And
laughter oft is but an art
To
drown the outcry of the heart.
Hartley
Coleridge, Address to Certain Gold-fishes
The
recent announcement of coming regulation for Broadcasters based on the
recommendation of a Media Policy Report, a rather lengthy and well researched
document of recommendations by Canadian consultants, Nordicity was always an
ominous Sword of Damocles hanging over the Media Bosses heads as stated in the
article “RJR's future
profitability looks shaky”, published Wednesday, October 20, 2010, The Jamaica Observer.
Broadcasting
Commission has the intention of not only banning and making it a SERIOUS
criminal offence for Disk Jockeys (DJ’s for short!) to accept financial
contributions (read: bribes) in order to give a particular Reggae or Dancehall
Artiste disproportionate airplay, a practice in local Jamaican and American
vernacular called “payola” as stated in the article “Broadcasting
Commission wants payola a criminal offence”, published Saturday,
November 13, 2010, The Jamaica
Observer.
Additionally,
they are also requesting of the Big Three (3) Broadcasters and affiliated and
non-affiliated Radio Stations, all of which are “free-to-air” Broadcasters, to
begin paying licensing fees to the Government of Jamaica for the usage of their
Broadcast Spectrum as stated in the article “Radio, TV
stations could soon be asked to pay licensing fee to regulator”,
published Thursday November 11 2010, The
Jamaica Observer. People, this is an obvious set up as my blog article
entitled “Road to Damascus
experience to make Broadcasters see DSO Benefits”; DSO (Digital
Switch Over) by 2011 AD!
Folks,
this was long in coming. Americans may say this [DSO, Regulation] is an attack
on freedom of speech and censorship, blah, blah, blah.
But
alas, if Apple iTunes, a website service of Apple Inc, is refusing to carry
Vybz Kartel and Bounty Killa’s music and only carries Reggae and Dancehall
Music material (not even having the title “Dance Hall”, by the way!) that is
starch clean of Violent and Sexually explicit music, isn’t that censorship,
only in another form?
Local
Jamaican Media Entities, the so-called Elephant, are now but little goldfishes,
swimming in the fish bowl of the Regulations of the Broadcasting Commission.
The
news articles above are not as yet made Law and are to be subject to Open Air
Debate before Parliamentary Debate in the Lower House. I would definitely give
anything to be like a Fly on the Wall, Miley Cyrus style, to see who
in the Broadcasting and Music Industry would oppose the Broadcasting
Commission; Broadcasters known to be anti-JLP as ironically no politician can
control them, so erudite in their declaration of “Media Independence”.
In
effect, the Broadcasting Commission is using the Big Three (3) Broadcaster’s
own arguments against them, as criminalizing payola and regulation would in
effect be guaranteeing absolute “Media Independence”, “payola” being
a lack of said “Media Independence”. Clever arguments, Dr. Hopeton Dunn!
Dr.
Hopeton Dunn, who is the Chairman of the Broadcasting Commission, if he gets
his way, will set right the pathway for upcoming and established Reggae and
Dancehall Artiste looking for a “buss” or “big break” in the Music Industry,
being unfairly restricted due to a scrupulous few who were effectively “paying
to get airplay” and thus leveling the playing field.
Apparently,
no play lists vetted by the Station Manager, with music stored in a Media
Library and sampled before airplay were being used, making the Radio DJ no
better than the unprofessional, unlicensed Disk Jockeys who work for Local
Sound Systems (are Radio DJ in Jamaica Licensed?).
Licensing
of “free-to-air” Broadcasting, both Radio and Television, is less about
Government Regulation Taxes and spreading the unfair burden of Government
Regulation by the Broadcasting Commission. This is currently being borne ONLY
by Cable Providers, than it is about “straightening up and flying right” before
the impending transition of Radio and Television Broadcasting from Analog to
Digital Transmission or DSO (Digital Switch Over).
Thus,
this news is part of the first step in cleaning house and a push towards a more
modern, free of Third Party interference (Broadcasters singing this “Media
Independence” song for so long!), All Digital Jamaica Broadcasting and Media
landscape, DSO Style.
A
long overdue transition which it was so desirous, as the coming of 100MBps
Internet, both Wired Broadband as in the case of All-Digital Triple Play
Provider FLOW as stated in the article “FLOW to bring
100Mbs to Jamaican homes”, published Saturday October 16 2010, The Jamaica Observer and Wireless
Broadband as in the case of Telecom Provider CLARO as stated in the article “Game on!”,
published Friday October 22, 2010 by Mark Titus, The Friday Financial Gleaner. Television Jamaica, CVM TV and the Radio Stations will
be the last Analog vestige left to enter the 21st Century by
2011 AD.
The
Broadcasting Commission Directives banning the airplay on Public free-to-air
Radio and Television of Violent and Sexually explicit music two (2)
years ago as stated in the Ian Boyne article “'Music and
Lyrics' assesses impact of 'daggering' ban”, published Sunday 21st
February 2010, The Jamaica Gleaner
was just the beginning.
Many
saw the ban as an attack on Dancehall, which is ironic, as the Regulator was
effectively doing it Government Mandated job, as free-to-air Broadcasting comes
under the oversight of the Government of Jamaica as stated in the article “Dancehall under
attack - Broadcasting Commission sticks to ban on vulgar lyrics”,
published Tuesday February 10, 2009 by Daraine Luton, Staff Reporter, The Jamaica Gleaner.
This
is after many warnings from the Media Fraternity to clean up their act as well
as the experience by some Dancehall and Reggae Artiste who are now unable to
get visas to work and perform in their countries due to their lack of paying
taxes and respect of the right of citizens and decency in their music as stated
in my blog
article entitled “Radio Stations
and the Playlists - Dungeons and Dragons”.
The
French outlook on Reggae and Dancehall Music (can I now say
the rest of Europe?) as annunciated by Senator Olivia Grange, Minister of Youth
Sports and Entertainment, reading the MIDEM Report at the University of the
West Indies in February of 2009.
This
can also be read in articles published on my blog.
It would appear that the Reggae and Dancehall Artiste will have to return back
to their original models involving making money from CD sales, as touring is
becoming more difficult to secure. Especially as indigenous Reggae and Dancehall
Artiste in these European countries are far cheaper. Meanwhile, Digital Music
and Video Piracy, the problem everyone in Jamaica chooses to ignore,
is rampant.
DSO
would mean opening up of “White” Space Frequencies to Municipal Wi-Fi (IEEE
802.11n) Networks after licensing akin to the action of FCC (Federal
Communications Chairman) Julius Genachowski in the US of A as stated in the
article “FCC to open up
vacant TV airwaves for broadband”, published Monday September 13,
12:35 am ET By JOELLE TESSLER, AP Technology Writer, Yahoo! News and now officially confirmed in
the article “FCC officially
frees TV white space spectrum”, published Thursday September 23
2010, CNET News.
Coupled
with IP address blocking, remote monitoring via “Super” Wi-Fi (IEEE 802.11n)
and the shutdown of illegal download websites, Digital Music and Video Piracy
can be eliminated. Legal Downloading revenues for content providers Internet
Sales Taxes for the respective Governments of the United States of America, Jamaica
and all other countries; simple.
Broadcasters
sale of their soon to be licensed spectrum to Telecom Providers and possibly
spectrum license “free” “White” Space Frequencies by Municipal Wi-Fi (IEEE
802.11n) Networks after mapping the spectrum landscape as per my stirring
article on the subject entitled “Digital Video
and Music Piracy - A Land Grab for Taxes on the Internet” on
Administrator Kirk’s of the Geezam blog are
benefits for Broadcasters, also simple.
Telecoms
Providers will like this new paradigm; cleaner lyrics + more creative and
authentic Jamaican Music and video content = Increased Corporate Sponsorship.
Though bitter medicine, it would herald a transition to Broadcasting in HDTV,
enabling the Big Three (3) Broadcasters to offer TV Anywhere and On-Demand
Broadcasting as Telecom Provider LIME is in the process of doing as stated in
the article “The people and
ideas behind Mobile TV”, published Friday, November 12, 2010 BY
EDWARD TAYLOR, The Jamaica Observer.
But
what Technology will Television
Jamaica, CVM TV and
the Radio Stations use for HDTV and HD Radio respectively? Will it be DVB-T or
DVB-H? Will Smart phones be able to stream their content over Wireless
Broadband be it 3G, 4G or Municipal Wi-Fi (IEEE 802.11n) via a downloaded app
on their Blackberry, Apple iPhone or Google Android smart phone?
Or
will enabling Blackberry, Apple iPhone or Google Android smart phone
in Jamaica to receive the DVB-H signal on their smart phones via an
app be the option, as Telecom Provider LIME intends to do as stated in as per
my blog article
entitled “LIME TV and
Broadcasting - The Andromeda Strain and My Science Project”?
Will
it be Set Top Boxes at you home ONLY, backward compatible with older Analog
Radios and Television Sets? Look our for an article debating the merits and
demerits of the various Digital Broadcasting standards and how DSO (Digital
Switch Over) may occur in Jamaica on Administrator Kirk’s of the Geezam blog coming soon. Truly this is the
Broadcasting Commissions’ Redemption Song, Bob Marley Style!
2 comments:
Great post! Telecom towers engineer.
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