Thursday, December 8, 2011
Fast Food Wi-Fi for LIME's ADSL Broadband when FTTH goes Mainstream - Mother's and KFC to Supersize Me with Wi-Fi
Ever since Telecom Provider LIME announced the coming of FTTH (Fiber to the Home) Test Launch as reported in On the Ground News and chronicled in Kelroy’s Geezam blog article entitled “LIME Jamaica rolls out 100 Mbps ‘Fibre to the Home’” where I first became aware of this dream of mine come to pass.
My blog article entitled “LIME goes FTTH like Verizon's FiOS - Free ADSL after FTTH Mass Adoption” explained why this was possible: Dead Zone Theory being realized as less Voice traffic meant that Telecoms Provider Fiber Optic Backhaul between Central Offices such as Pembroke/North and Carlton Exchange was now becoming empty of Voice Traffic from Landlines and Mobile (Cellular) Voice Calling.
This new FTTH service fills the void, using up the currently unused capacity in these Fiber Optic Backhaul and thus making it worthwhile to maintain them. But now a curious foible that was missed in both of the above articles struck me this morning as I was walking down to the Kingston and St. Andrew Library: What’s to become of ADSL (Asynchronous Digital Subscriber Lime)?
Free Municipal Wi-Fi, as is the case in Barbados, thanks to their very forward thinking Government as noted in Kelroy’s Geezam blog article entitled article entitled “Barbados on the path to free island-wide Wi-Fi coverage” comes readily to mind.
But that is already in the cards, as the Government of Jamaica has already had plans in place to provide Free Broadband access with speeds up to 100MBps to three hundred (300) schools in Jamaica with assistance from Telecom Provider LIME, Triple Play Provider FLOW and the UAFCL (Universal Access Fund Company Limited) as noted in my blog article entitled “LIME, FLOW and the $JA543-million Internet plan - Ebony and Ivory”.
So it seems some commercially viable form of Municipal Wi-Fi (IEEE 802.11n) is Telecom Provider LIME’s most likely push for their spare ADSL. This aside from promoting Broadband via the sale of Netbooks at cost price as is the case in the Telecom Provider LIME’s FlipTop Promotion as noted in my blog article entitled “LIME and the FlipTop Promotion – Saving Private Ryan to increase Internet Penetration in Jamaica”.
That and the fact that Telecom Provider LIME is not known to do anything for free, not even unused SMS (Short Messaging Service), GPRS (Global Packet Radio System) and EDGE (Enhanced Data Rates for GPRS) to promote Regional Integration and adoption of Internet usage for those who can ill-afford the access as suggested in my blog article entitled “Telecom Provider LIME and M2M Services - Free SMS and EDGE for the Caribbean to Foster Regional Integration”.
With Fast-Food establishments and shopping malls being areas of large foot traffic with long standing and wait time for people. Telecom Provider LIME no doubt could use their statistical data from their mobile network to determine that they could deploy ADSL in Partnership with Malls and Fast Food Places to resell ADSL Broadband as Municipal Wi-Fi (IEEE 802.11n).
But as it would be in a fixed location with the qualities as described above, it would be best to call it according to where it is placed. To wit, Municipal Wi-Fi (IEEE 802.11n) located in a Fast Food Place could be called Fast Food Wi-Fi (IEEE 802.11n) and Wi-Fi (IEEE 802.11n) placed in a Mall could be called Mall Wi-Fi (IEEE 802.11n).
It’s obvious they are facing coming competition from competition from Wayne Chen and Lee’s Family-owned Dekal Wireless and Nubian1 Tech Services Limited, the main Municipal Wi-Fi (IEEE 802.11n) competitors to both Telecom Provider LIME and Telecom Provider Digicel.
This is the reason I had opined for both Telecom Provider LIME and Telecom Provider Digicel launching their respective MiFi products that create a Wi-Fi (IEEE 802.11n) to share you 3G and 4G WiMax (IEEE 802.16d) Wireless Broadband Access in my Geezam blog article entitled “Crouching LIME Huawei E586 Mi-Fi – Hidden Dekal Wireless Dragon”.
It may even imaginably be the same type of competition from Municipal Wi-Fi (IEEE 802.11n) that prompted both Telecom Provider LIME and Telecom Provider Digicel to attack this low hanging fruit in the Cayman Islands by launching their respective MiFi products as noted in Shonari’s Geezam blog article entitled “MiFi Hits Cayman thanks to Digicel and LIME”.
However, Telecom Provider LIME needs to do more than just play possum and admit defeat with their launch of MiFi as pointedly noted in Kelroy’s Geezam blog article entitled “LIME to offer Personal Mobile Internet Hot-spot – MiFi”. They need to take advantage of the coming demand for FTTH, sure as sure to come as rain and go Municipal Wi-Fi (IEEE 802.11n).
Telecom Provider LIME needs to use the disinterest in ADSL to resell ADSL not only as a two (2) year contract Data Plans with Netbooks aka the LIME FlipTop Promotion, but also to use it as Backhaul for Municipal Wi-Fi (IEEE 802.11n). This new re-launch of ADSL would target fast-traffic, long wait and dwell time areas such as Fast Food emporiums e.g. Mothers enterprises, KFC in the guise of Fast Food Wi-Fi (IEEE 802.11n) and shopping malls and plazas in what could be appropriately named Mall Wi-Fi (IEEE 802.11n).
Same system like Dekal Wireless and Nubian1 Tech Services Limited, but thanks to the decreased interest in ADSL, at cut rate prices with more compelling features! A strong possibility therefore exists that the next time you go to a Mother’s Enterprises of KFC, when you are offered to Supersize your order, you may also get a side order or serving of Fast Food Wi-Fi (IEEE 802.11n) that would go well with your Wi-Fi (IEEE 802.11n)capable Laptop, smartphone or Tablet (I’m an optimist!!).