It
appears the news of the coming demise of SHARP Corporation of Japan as stated
in the article “Sharp
warns that it may not survive”, published Thursday 1
November 2012 09.36 GMT, The
UK Guardian and “Sharp issues survival
warning as it forecasts huge loss”, published 1 November
2012 Last updated at 09:46 GMT, BBC
News has
been greatly exaggerated.
True,
both Panasonic and SHARP Corporation of Japan are having problems. Mainly due,
of course, to their focus on Consumer Electronics products such as the AQUOS
Line of Flat Screen TV‘s and Microwaves, which its Chinese and Korean competitors
such as Haier, Samsung and LG respectively make more cheaply. Japan’s Brand Name dominance is
Consumer Electronics is now being challenged by the swifter, cheaper and more
nimble competitors.
This
is evidence of the weakening influence of such well-known brands as Panasonic,
Sharp and Sony as stated in article “The
era of Japanese consumer electronics giants is dead”,
published November 9, 2012 2:25 PM PST by Roger Cheng, CNET News. They’ve been caught
napping when it comes to making their own Smartphones and Tablets while they
focused heavily on capitalizing on higher margin Consumer Electronics Products
and Component for the Emergent Mobile Computing Market.
In
essence, they’re the makers of their own demise at the hands of the Chinese and
Koreans.
But help’s on the way it appears.
This
as the Silicon Valley Triplet combo of Qualcomm, Intel and Dell are in discussions with SHARP Corporation
of Japan with the intention to invest some US$375 million as stated in the
article “Qualcomm,
Intel consider $375 M investment in Sharp”, published
November 13, 2012 11:49 PM PST by Brooke Crothers, CNET News
and “Sharp
'close to Intel investment”, published 15 November 2012 Last
updated at 01:52 GMT, BBC
News
to further their operations and thus guarantee supplies of their key
components.
SHARP,
as you may recall, is the maker of two (2) key component technologies to
improve screen resolution to 1080p on smaller devices such as smartphones and
Tablet.
These
are:
1. LTPS
(Low-Temperature polysilicon)
2. IGZO
(Indium Gallium Zinc Oxide), which SHARP’s already using in their new Tablet,
the AQUOS Pad SHT 21 as chronicled in my blog
article entitled “SHARP
Launches the Aquos Pad SHT 21 sporting IGZO Technology - Paranormal Activity 4
Portable AQUOS TV, Cash Registers and Apple iPad 4”
Already,
SHARP’s a supplier of the Screen Technology for the Apple iPhone 5 as stated in
the article “Apple
finally receiving iPhone 5 screens from Sharp, says report”,
published September 13, 2012 9:32 AM PDT by Lance Whitney, CNET News
and “As
iPhone 5 looms, Sharp's screen production falters”,
published August 31, 2012 4:23 AM PDT by Charlie Osborne, CNET News.
So the interest of these three (3) tech titans in ensuring
that SHARP Corporation of Japan remains a going concern is paramount as stated
in “Sharp
in Talks With U.S. Firms”, published
November 29, 2012, 12:36 a.m. ET, By ATSUKO FUKASE And DAISUKE WAKABAYASHI, The Wall Street Journal. The trend’s towards Mobile Computing means Power-efficient Screens and
Batteries that last longer as stated in my Geezam blog article entitled “Kyoto
University’s Water-powered Smartphone Batteries and SHARP’s IGZO power
Efficient Screen for 2013”.
The Smartphone world’s set to be dominated by 5” screens
as stated in my blog
article entitled “SHARP
and JDI making 5-inch 1080p Smartphone Screens - Here Comes the Boom as 1080p Screens, Quad-Core the next Big
Thing for Apple iPhone”, a market which
Intel, Dell and Qualcomm have considerable interest in exploiting.
It’s hoped that SHARP will be successful in its
negotiations, the results of which are slated to be announced at the end of
November 2012 or late December 2012. Hopefully, it’ll mean SHARP will have a
renewed focus on the following new markets that are showing explosive growth:
1. Mobile Computing, specifically Tablets and Smartphones, as SHARP’s yet to
have a solid smartphone or Tablet strategy and line of products
2. A revamp of their Cash Registers and other products lacking in serious
development to integrate the use of Tablets, Smartphones and Internet based
e-commerce as described in my blog
article entitled “SHARP
and JDI making 5-inch 1080p Smartphone Screens - Here Comes the Boom as 1080p Screens, Quad-Core the next Big
Thing for Apple iPhone”.
The Rescuers
(1977) of SHARP need to come with a Strategy for smartphones, Tablets and Cash
Registers to tap into these globally expanding markets.
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