Back
in August 2011, Amazon’s CEO Jeff Bezos filed a rather bizarre patent for an
airbag for smartphones and Tablets as described in the article “Amazon's
Bezos files patent for Phone Air Bag”, published August 12,
2011 12:39 PM PDT by Jay Greene, CNET
News
and “Amazon's
Bezos envisions airbag phone, files patent”, published
August 14, 2011 by Nancy Owano, PhysOrg.
As silly as the idea sounded back then, it now has merit; these gadgets are
expensive, costing as much as a PC up in the JA$50,000 range.
They’re
in need of protection from falling; apparently innovators like Apple aren’t too
into that, as Apple iPhones and Apple iPads “haffi mash up” for persons to
continue buying new products each year and for the Technicians to “eat a food”.
But
it’s patents, licensing and insurance that’ll make the money for Amazon, should
this product make the light of day. Not to mention a reduced need to replace
Amazon Kindle Fire HD Tablets broken from “accidental” falls. Currently there’s
no way to prove the customer isn’t abusing Amazon Replacement Policy by trying
to “pull a fast one’ on Amazon. After all, shouldn’t you have some form of protection
in case of damage to your Tablet due to falls, both over dry land or over a
body of water, for BOTH the customer and Amazon?
Insurance
against Data Loss is as simple as executing a Daily and Weekly Backup of your
Data as described in my Geezam
Blog
article entitled “How
to transfer Phone Contacts and Data from your Blackberry to your Apple iPhone
or Google Android smartphone or Tablet” allows you to bounce
back and get on with your life after the death or theft of your phone. But it’s
expensive, costly and your new phone just ain’t the same.
So
what about technology to break a fall? If cars have airbags and seatbelts and
US Fighter Pilots have Parachutes, why not your smartphone or Tablet?
These
questions as well as the issue of insurance for what may be a significant
investment in time and money may have weighed in on the US Patent Office who
eventually granted Amazon the patent for this unique and offbeat idea as stated
in “Amazon
wins its insane gadget-airbag patent”, published December
11, 2012 4:14 PM PST by Josh Lowensohn, CNET
News
and “Forget
4G and GPS; future phones could have airbags!”, published
August 12, 2011 - 9:00AM PT By Kevin C. Tofel, GigaOM.
A
much needed patent as smartphone screens are set to hit the 5” mark by 2013 as
reported in in my blog
article entitled “SHARP
and JDI making 5-inch 1080p Smartphone Screens - Here Comes the Boom as 1080p Screens, Quad-Core the next Big
Thing for Apple iPhone”, albeit it by 2015, I’m
predicting they’ll shrink back down to feature phone size. More on that
prediction in an article coming on the Geezam Blog!
So
the logic behind having Fall Protection for your Smartphone and Tablet aside,
how would such Fall Prevention Technology aka Jeff Bezos’ Airbag for smartphones
or Tablets work?
Based
on the Patent filing, the system would be built into reusable cases for
smartphones and Tablets. The principle behind its function is no different from
an airbag in a car and uses the following sensors that are now standard on all
smartphones and Tablets:
1. Gyroscope
2. Internal
Chronometer
3. Magnetometer
4. Accelerometer
5. GPS
6. Camera
Based
on the Data processed from the above standard inputs, the following can be
ascertained:
1. The
point of flight and in free-fall in three dimensional space
2. When
the gadget went into free-fall
3. Where
in terms of location and position in three dimensional space the gadget went
into free-fall
4. Direction
of the fall under accelerating due to gravity, i.e. if straight down or in a
curve or if thrown up and then falling
5. If
the fall is taking place over dry land or over a body of water
6. Reason
for the Fall; this is of greatest interest to insurance companies, Telecom
Providers and companies like Amazon who have to foot the bill to repair or
replace the gadget
At
that point it would then do of the following based on the above Data:
1. Bi-chemicals
reactions would create a non-flammable Gas that would be used to create Gas
jets, reorienting the gadget in such a ways as to minimize a fall. This would
be for a fall from a distance below 4 feet
2. Bi-chemicals
reactions would create a non-flammable Gas that would be used to rapidly
inflate compressed airbags at the sides of the gadget. This would envelope the
gadget with an airbag or even rubberized foam if the fall’s detected to be over
a body of water. This would be for a fall from a distance above 4 feet to 6
feet
3. Bi-chemicals
reactions would create a non-flammable Gas that would be used to rapidly deploy
a parachute or flotation device in case of fall into a body of water i.e. river
of the sea, thereby creating drag and slowing down the fall of the gadget. This
would be for a fall above 6 feet
4. Send
Data during or after the fall to an AWS (Amazon Web Services) Server viewable by
the customer post-fall on a
Cloud-Based platform regarding all the details of the fall. This can serve as a
record that the user as well as Amazon can peruse at their leisure with regards
to reasons for the fall and what to do to prevent it in the future
Again,
albeit this sounds a bit silly, it’s a sound idea that needs refining. If it’s
possible to fit such a large airbag into a car’s steering wheel without adding
any significant bulk, also a significant investment on the part of the owner to
protect your life in the event of a crash, how difficult can it be for a
smartphone or Tablet Case?
Mums
the word from Amazon on whether this’ll make it into any of their Case Designs
for the Amazon Kindle Fire. Right now Amazon Kindle Fire HD series of Tablets
are red hot must-have stocking stuffers this Christmas as predicted in my blog
article entitled “Amazon
launches a pair of Kindle Fire 2 - ACS-Xerox Call Centers in Jamaica ramp up as
Kindle Fire begin to Sparkle”.
One
thing is certain; the real money’s in patents, licensing and insurance should
Amazon successfully develop such a Fall Prevention Technology for its line of Tablets
and possibly smartphones in the future in its line of cases without adding bulk.
With 2013 looking to be the Year of the Mobile Computing as it slowly poisons
and kills off the PC, Printing and Console Gaming as concluded in my Geezam blog
article entitled “How
the Apple iPad killed Ultrabooks, Printing and the Mouse as the World
Rediscovers Tablets” insurance premiums to ensure these
breakable screens’ll go up for sure.
Thus
having airbags in the cases for your smartphone or Tablet, just like making a
Backup of your smartphone or Tablets Data is one sure way to reduce or even
eliminate the cost of insuring your “precious” with which you spend so much
time, a plus for consumers. Amazon stands to make even more money licensing the
Fall Prevention Technology for use in Third Party Case makers for not only
smartphones and Tablets but potentially for any gadget that costs a lot and is
too expensive to ensure.
But
the immediate benefit is in reducing false claims for accidental crack due to
falls or “dunking” in water. Amazon merely has to make it mandatory that the
Fall Prevention Technology built into its cases and be in use at the time of
the fall on land or in a body of water. If the incident occurs without the
gadget having a case with the Fall Prevention Technology actively working,
Amazon’s not liable to replace your gadget, as it’s your fault!
As
for the future of this Fall Prevention Technology, how about anti-gravity;
instead of hitting the ground, it just floats in mid-fall after falling a
pre-set distance above the ground! The research begins with Amazon’s patent
that’s Hyde
Park on Hudson (2012)!
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