We
all have a sweet tooth, despite the fact that consuming sugar isn’t good for
you generally.
Take
a look at this documentary on Sugar before you read on. It suggests that Sugar
is not only responsible for Diabetes, Stroke, Heart and Liver disease but may
have some connection to the onset of Dementia i.e. Alzheimer’s.
Still,
this bit of news for the British has me very excited and wishing it was here in
Jamaica. I’m of course referring to Tesco’s new Custard Spread as reported in
the article “Is
Tesco's new custard cream biscuit spread genius or madness?”, published 31
Oct 2014 4:51PM by Leah Hyslop, The UK
Telegraph.
I
personally I think it’s simply lovely, being as I myself often buy Associated Brands Industries
Limited’s Devon Custard Biscuit just so that I lick out the Custard Cream
inside. I just had to write about it as I wish Hi-Lo did something like this in
Jamaica.
The
Devon line of biscuits is one of four (4) family of products that Associated Brands Industries
Limited makes including:
1. The Chocolate Family
i.e. Charles Chocolate, etc.
2. The Biscuit Family
i.e. Devon, etc
3. The Snack Family
i.e. Sunshine snacks, etc
4. The Cereal Family
i.e. Universal Foods Limited, etc
Tesco’s Custard Spread
– Why Hi-Lo Supermarkets need to look Beyond Jams and Peanut Butter spreads
Understandably
the British, who are very rigid in their outlook on life and thing having its
place, are not all thrilled at this development. After all, it’s a filling;
it’s not like Jam or peanut butter, American imports that the British have
accepted over time and we Jamaicans love.
But
I’m one of those who sighs, “finally, someone though of making those filings
available in a bottle I can purchase”. I for one always stock up on Eve’s Guava
Jam which costs around JA$250 at Hi-Lo, my favorite supermarket in Cross Roads
and goes well with Cream Crackers.
Tesco’s
range of spreads already includes the following:
1. Cookies
and Cream Spread
2. Bourbon
Spread i.e. the same Bourbon in Devon Bourbon Biscuits
3. Cookie
Spread
4. Custard
Spread
Call
it Hi-Lo Fillings with a similar variety of filling found only in Biscuits
which most adult Jamaicans i.e. Millennials (ages 18 to 28) and Generation X (ages 29 to 45), despite their claim that it’s for children, like to eat these fillings under the quiet.
Thoughts
for the owner of the Hi-Lo chain to ponder.
That
owner, Grace Kennedy, is currently in the process of undertaking some US$8
million worth of renovation work on their 14 stores islandwide with the help of
American supplier of supermarket equiptment Supermarket Source as noted in the article “Hi-Lo
pumps US$8m into supermarket redesign”, published Wednesday, February 26,
2014 BY VERNON DAVIDSON
Executive editor — publications, The
Jamaica Observer.
It
would be great if as a part of this upgrade, they also introduced a new line of
products, with these spreads from Tesco being a great adaptation to the Spreads
and Jams section in the supermarket, as this product will be a hit!
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