My Thoughts on Technology and Jamaica: Blackberry launched free BBM App for Apple iPhone and Android smartphones - First true Mobile Social Network is Bob Marley Could You Be loved against WhatsApp

Friday, September 20, 2013

Blackberry launched free BBM App for Apple iPhone and Android smartphones - First true Mobile Social Network is Bob Marley Could You Be loved against WhatsApp

Blackberry has now begun the slow painful process of breaking itself up into its more profitable parts as I’d predicted in my Geezam blog article entitled “Apple iPhone boosts Jamaican smartphone usage as BB goes Chapter 11 Bankruptcy”. They’ve now recently announced that they’re going to be releasing BBM (Blackberry Messenger) over the Weekend as announced in my Geezam blog article entitled “Free Blackberry Messenger App coming to Android and iOS”.



In case you doubt many blog article above, you can also scope out the same news at the following websites:

1.      BlackBerry confirms BBM on Android Saturday, iOS Sunday”, published September 18, 2013 11:49 AM PDT by Roger Cheng, CNET News
2.      BBM Launching on Android, iOS This Weekend”, published September 18, 2013 04:05pm EST By Angela Moscaritolo. PC Magazine

This is a smashingly great development as now Android and Apple fans who defected many moons aback can be reminded of why Blackberry still continues to enjoy the support of so many of its fans. The Free app is being launched worldwide as follows:

1.      Android Smartphone running Ice Cream Sandwich and Jelly Bean on Saturday September 21st 2013
2.      Apple iPhones running iOS 6 and iOS 7 on Sunday September 22nd 2013

The free BB App will be available at the Apple App Store for Apple iPhones and the Google Play Store for Google Android Devices as well as at the BBM Website!

BBM is free – The Stats are stacked in their favour

To be precise, BBM’s fan base among Blackberry users is as follows:

1.      60 million monthly active users on BlackBerry alone
2.      10 billion BBM messages sent each day
3.      90 minutes per day using the BBM app

Here are also some general usage stats on Blackberry Market:

1.      Number of apps available on BlackBerry World: 120,000
2.      Number of carrier approvals for Q10: 200
3.      Number of countries selling BlackBerry 10 devices: 14
4.      Number of BlackBerry Enterprise Service 10 servers installed globally: 12,000

Blackberry’s Retail stats aren’t so bad either:

1.      Number of people who have watched BlackBerry's Keep Moving videos: 22 million
2.      Number of retail outlets selling BlackBerry 10 devices: 50,000
3.      Number of trained sales representatives: 50,000
4.      Percentage of BlackBerry users who are women: 56%

Thus it should be quite a welcome party that may eventually grow to rival WhatsApp, the current Top Dog in IM (Instant Messaging) as concluded in my blog article entitled “CTIA reports a 5% decline in US Texting as Instant Messaging ramps up - WhatsApp's now Top Gun as The Dead Zone leads Star Trek Into the Darkness”.

Especially here in Jamaica, where many BBM Fans can finally share their love for Blackberry with their smartphone friends as noted in the article “BBM for Android and iPhone available this weekend”, published Wednesday, September 18, 2013 3:13 PM, The Jamaica Observer!

BBM move creates the first Mobile Social Network – Blackberry to Kill a Mocking Bird

After all, smartphone running Google Android and the Apple iPhone are No. 1 and 2 in the USA in terms of Operating System based on recent stats from ComScore as stated in “Smartphone market share consolidates at top, study shows”, published June 28, 2013 12:45 PM PDT by Joan E. Solsman, CNET News. As can be seen, Apple still leads in the US of A as noted in the article “Apple extends lead over Samsung in U.S. smartphones”, published May 3, 2013 1:12 PM PDT by Roger Cheng, CNET News.



Making BBM a free App is also a very smart move, as it’ll become the first true Mobile Social Network i.e. a Social Network based on a service that was originally a Telecom Provider device specific Mobile Service. By letting BBM go, Blackberry can take advantage of the popularity of the Top 2 Smartphone Operating Systems, that being Apple iOS and Google Android.

In process they’ll introduce smartphone users used to WhatsApp, a more private, more secure and more personal Social Network with PIN (Personal Identification Number) which not only provides IM Services but also VoIP Calling Services over Wi-Fi as explained in my blog article entitled “RIM introduce VoIP Calling over Wi-Fi for BB Messenger - Telecom Providers Trouble with the Curve of Wi-Fi Calling”.

This may eventually become VoIP Calling over 3G and 4G LTE Broadband Networks, albeit highly unlikely, as Telecom Providers are not so keen on losing their Voice Calling Revenue.

Blackberry’s survival in the Future – Separate but United States of Blackberry


Blackberry’s not being doing so well despite their rebranding and finally launching smartphones. But they’ve not collapsed totally, needing only to shed some excess fat to remain a viable going concern as noted in “BlackBerry will reportedly cut workforce by up to 40 percent”, published September 18, 2013 11:29 AM PDT by Roger Cheng, CNET News. They also need to fully audit the company and segment it into sections that can survive on their own!

They also need to properly research the market and design a Tablet to go up against the prevalence of White Label Tablets as well as the Asus Transformer and the still dominant Apple iPad as I’d predicted in my blog article entitled “Asus Transformer & Asian Tablets vs Apple iPad - Vybz Kartel's Straight Jeans & Fitted Big Trouble in Little China”.




Finally they also need to take on the grand ambitions of Google and Apple and look into using QNX OS, the Operating System behind the Blackberry Z10 smartphones and expanding it into every product imaginable, from Automobiles, Video Game Consoles, Refrigerators and other Home Appliances and Consumer Electronics Devices.

When you’re down, Blackberry, the sky’s the Limit once the right decisions are made!

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