My Thoughts on Technology and Jamaica: How Snapchat 150 million Daily users surpasses Twitter and threatens Instagram

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Friday, June 17, 2016

How Snapchat 150 million Daily users surpasses Twitter and threatens Instagram

Twitter is now officially in the Emergency room.

That's because as of Thursday June 2nd, 2016, they just got beaten by Snapchat in terms of active Daily users stats as reported in “Trending Up: Snapchat passes Twitter in Daily users with more than 150 million”, published June 2, 2016 Anthony Thurston, DigitalTrends.



The stats, first leaked by a Blomberg Report and spotted by the eagle-eyes at Tech Crunch, are a plain as night and day:

1.      140 million daily users for Twitter
2.      150 million daily users for Snapchat

The 4-y-o Mobile Social Network has been on a roll lately, picking up around 110 million users daily in December 2016. That's a 30 million daily user increase in just six (6) months’ time, which is impressive.

At this rate, they'll catch up with Instagram's 400 million Active daily user base in next 4 years! Already, they have their sights on taking on Advertising behemoths Google and Facebook by rolling out their own Ad platform as reported in “Is Snapchat Threatening Twitter?” published June 6 2016 by Trefis Team, Forbes.

Now that would be impressive as it would send alarm bell ringing in Facebook and Google!



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