Telecom
Provider Digicel is Teaming up
with The Jamaica Observer to
celebrate World Telecommunications Day, which was on Saturday May 17th
2014 as stated in “Digicel/Jamaica Observer partner to stage World Telecom Day blogging competition”, published Wednesday, May 07, 2014 1:11 PM, The Jamaica Observer
This was by launching a Blogging Competition and “Calling all bloggers”, published Thursday, May 08, 2014, The Jamaica Observer.
Dear reader, take a gander at the poster below lifted from Telecom Provider Digicel’s Twitter Page.
This was by launching a Blogging Competition and “Calling all bloggers”, published Thursday, May 08, 2014, The Jamaica Observer.
Dear reader, take a gander at the poster below lifted from Telecom Provider Digicel’s Twitter Page.
Can’t
get clearer than that!
The
focus for the blog is on “impact of the liberalisation of the
telecommunications sector on the Jamaican economy, culture and communications”,
which must be written with a minimum of 1000 words in a blog. Once published,
the hyperlink for the article then has to be emailed in to
marion.carter@digicelgroup.com between Saturday May 17th 2014 and
Thursday May 22nd 2014, with the winner being announced on Wednesday
May 28th 2014.
World
Telecommunications Day – Blogging Prizes need more Money and Year-Long
Recognition
Personally
I’m disappointed that I can’t enter as I’m not a spring chicken as I can’t fit
into any of those age ranges a mentioned in the poster. That and the fact that
I’m unlikely to win as albeit I’ve been blogging about Telecoms since 2010,
most of my articles have been decidedly anti-Digicel. Plus, there is no financial
Price, as all the prizes listed are geared at you spending more money with
either Telecom Provider Digicel or
The Jamaica Observer………as by
having a blog, you’re basically your own newspaper!
So
BOTH those prizes are kinda unappealing and indicate that Telecom Provider Digicel Marketing Department and The Jamaica Observer has NO real
intention of nurturing a Blogging Community that will turn on them in the
future.
Throw
up a Digicel Rising Star-esque
style Prize of, Say JA$1,000,000 plus some Computer Gear i.e. Laptop, External
Burner Hard-drive and free 4G Broadband Internet access for a year in exchange
for the Blogger becoming a Digicel
Ambassador to give positive spin to anything Digicel does around the World and
Blogging would get a big boost in Jamaica.
Then
again, Telecom Provider LIME isn’t
doing ANYTHING for World Telecommunications Day or even for the entire Week,
muchless for the Blogging Community, as they’ve cancelled the Jamaica Blog Awards this year,
which the Geezam blog won last year in the
category of Best Technology blog as stated in Kelroy’s blog article entitled “Geezam.com
wins Best Technology Blog at Jamaica Blog Awards”.
The
level of awareness of the effect of the Liberalization of the Telecoms Sector
back in 1997 with the Telecommunications Act of 2000 that eventually saw
Telecom Provider Digicel coming to
Jamaica is very low. Blogging about Telecommunications related issues can help
change that, as it’ll get Teenagers (ages 13 to 17) and Millennials (ages 18 to
28) interested in investigating and writing on issues related to this very
secretive field!
So
Telecom Provider Digicel, not a
bad start to supporting Blogging!
Jamaica’s 4G LTE Data
Revolution – Still no Regulator or MNP/LNP to allow Third Competitor
Well,
fast Forward to 2014.
We
are now on the cusp of a Data Revolution in the next 18 months with the rapid
adoption of Smartphones and Tablet, from which Telecom Provider Digicel expects to capitalize as noted
in my blog
article entitled “Digicel
to invest US$85 million in 4G LTE Network - 25% of Total revenue from ICT as 4G
LTE Investments designed to weather the coming Summer WhatsApp Storm”.
As
for Telecom Provider LIME, they’ve
benefitted directly from the MTR (Mobile Termination Rate) Adjustments and are
now touting 25% increase in their customer Base as stated in my blog article
entitled “LIME
experiences 25% increase in Profits due to MTR - 4G LTE and FTTH like Bahamas
with IPTV Streaming LIME TV will give LIME 3 Days to Kill”.
Jamaicans
now sit with baited Breath awaiting the coming of 4G LTE (Long Term Evolution)
from BOTH Telecom Provider LIME and
Telecom Provider Digicel as
described in my blog
article entitled “LIME
and Digicel have purchase AWS and 700 MHZ Spectrum for 4G LTE - Spectrum
Purchase by the Number with Strings Attached as Ministry gets kitty donations
from Local Telcos”.
Even
as we’re yet to have a Telecoms Regulator and have the other facilities in
place to facilitate the coming of a Third Competitor, such as a MNP (Mobile
Number Portability) and LNP (Landline Number Portability) as stated in my blog article
entitled “New
Telecom Regulator finally coming by July 2014 - New Telecom Provider looking
for stability in the Jamaican Telecoms Market post-LNP and MNP by May 2014”.
But
if Telecom Provider Digicel wants to
have a long lasting impact from this Blogging Promotion, they need to make the
Prizes a lot more desirable for this World Telecommunications Day!
Check back with my blog or just follow Digicel Jamaica’s website Digicel Jamaica YouTube Page, Digicel’s Facebook Page and Digicel’s Twitter Page as well as the Jamaica Observer Facebook Page
and the Jamaica Observer Twitter page
for details on when the next
promotion is coming to a store near you, which I’ll be sure to blog about!
No comments:
Post a Comment