“Due
to the high rate of obesity that is currently in Jamaica and the sugary treats
that are being offered to our children that have no nutritional value; corn
syrup, additives, artificial colour and all of those things and knowing the importance
of good nutrition, learning and development not only in children, but as a
nation, I saw this beautiful opportunity to use vegetable, fruits and herbs to
make these products”
Education Officer Sasha
Palmer explaining her line of products LiqyLiqy to Rural Xpress in a Jamaica
Gleaner Interview published September 27th 2014
Who
knew children were so licky-licky about their confectionaries?
Looks
like their craving for sweets has found another sponsor in the form of Education Officer
Sasha Palmer! She has launched a line of all-natural cakes and candies
under the brand name LiqyLiqy as stated in “Healthy
sweets”, published Saturday September 27, 2014, The Jamaica Gleaner.
It’s early days yet to say if she’ll be effective
competition in the Natural Confectionaries line, especially as the only other
person making products for children that contain no artificial ingredients is
Patria Kay-Aarons' Sweetie Confectionary as explained in my blog article entitled “Sweetie
Confectionery CEO Patria-Kaye Aarons to launch Jamaican Flavoured Candy - May
the Force be with the Weather Presenter as it's Cloudy with a Chance of
Meatballs”.
But her origins as quite similar to Patria-Kay Aarons in
that she too had noticed in her job as an Education Officer that many children
at our various High Schools were basically eating junk food filled with
artificial sweeteners and fillers. To quote Education Officer Sasha Palmer: “I
started experimenting with local produce and found fun ways children and adults
could enjoy desserts. Prior to this experiment, I had completed a course to
perfect the craft of sorbet and gelato making at an overseas institution”.
So she decided to sink her own money into a business,
turning the downstairs of her house into a mini-production facility to make her
various line of products for LiqyLiqy. That line includes a gluten-free line, a vegan line and a no sugar line, all made with natural ingredients and
all kid-friendly!
LiqyLiqy Product Line –
Natural Jamaican Fruit flavours with no artificial ingredients
1. Cakes
2. Gelato
3. Gelato
cakes
4. Gelato
cookie sandwich
5. Gelato
cupcakes
6. Gelato
pops
7. Greek
yogurt pops
8. Italian
ice
9. Sorbet
10. Sorbet
pops
This
as the ingredients used in her aptly named LiqyLiqy is supplied from some 15
contracted farmer’s islandwide. Here’s
a video slideshow showcasing LiqyLiqy’s products.
True to her cause to introduce all-natural
confectionaries to children, LiqyLiqy ingredients and flavours are derived from
fruits:
1. Custard
apple
2. Guava
3. Guinep
4. Jackfruit
5. Jimbilin/carambola
6. June
plum
7. Lychee
8. Mango
9. Naseberry
10. Otaheiti
apple
11. Pomegranate
12. Soursop
13. Tamarind
Education Officer Sasha
Palmer – LiqyLiqy poised for growth in Natural Confectionaries Market
Her
business is already showing signs of expansion, with 2 full-time employees. The
expansion outlook posits 150 by 2015 and 500 employees by 2019, suggesting that
the confectionary business is one geared for growth.
To
quote Education Officer Sasha Palmer: “One
of our objectives is to empower single mothers by providing them with
employment and so a significant number of my employees will be single mothers.
We also want to move up from not only offering wholesale delivery, but to also
becoming available on the retail market with a strong presence of several LiqyLiqy boutiques islandwide”.
More
food businesses that use Natural Jamaican Fruits to make their products will be
a boost to National Fruit-Tree
Crop Project by the Ministry of Agriculture as stated in my blog article
entitled “Breadfruit
and Fruit Tree Revival coming under RADA's National Fruit-Tree Crop Project -
Red Stripe and Agro-Investment Corporation an example of how Agriculture
benefits both Farmer and GOJ”.
Employment creating and pushing Jamaica’s Fruits all in one go is
something that LiqyLiqy can teach licky-licky Jamaicans about going with your
passion and starting a business and reaping success! One popsicle at a time!
Here’s the Link:
LiqyLiqy Twitter Feed: @liqyliqy
Liqyliqy Website
Williams field .P.O.
Manchester
Jamaica,W.I
Phone (876) 283 1731
Hours of operation
Open 7 days per week
8:30 am - 5:00pm
Williams field .P.O.
Manchester
Jamaica,W.I
Phone (876) 283 1731
Hours of operation
Open 7 days per week
8:30 am - 5:00pm
No comments:
Post a Comment